CONTENT RETAINERS · ONGOING

Content retainers

Monthly photo and film for restaurants, venues, brands, galleries and artists: planned, shot, edited and delivered ready to post.

One person who understands your business and helps plan what to make to bring in more of it, every month, instead of a new photographer for every post. On my own or with a team, depending on the month.

A hand serving a plated dish against a blue wall Visitors posing together at an exhibition opening A plated dish on a red table
WHO IT’S FOR · RESTAURANTS AND CAFÉS
Restaurants and cafés: what it usually includes
One or two shoot days a month for new dishes, the team and the room, plus reels for Instagram and TikTok, scheduled so something goes out every week.
A TYPICAL MONTH

Plan, shoot, publish and review, every month.

WEEK 1

Plan

Strategy first: what’s coming up for the business, what worked last month, what to make next. A content calendar for the month.

WEEK 2

Shoot

Photo and video on the same day: the dishes, the room, the people, the event. Extra days can be added for launches or busy months.

WEEKS 2–4

Edit and publish

Edited photos, reels and short films, delivered and scheduled for your channels, with posts spread across the month.

END OF MONTH

Review

A one-page summary of what went out and how it did, and what to change next month.

You get

Edited photos, short-form video, captions on request, and every file in a shared archive you keep.

You don’t need

To brief a new photographer every time, find an editor, or remember to post. That’s the job.

It adds up

The archive gets more valuable the longer it grows, and every month builds on the last.

A crowd of guests at an outdoor event
WIDER REACH

Bring your business to a wider network

I work with a wide network of Berlin artists, musicians and creators. As part of a retainer I can bring the right people into your space, plan their visits and posts, and build them into your monthly calendar, so your business reaches people beyond your own followers.

Their posts and ours are planned together, so everything points the same way.

QUESTIONS

About retainers

How much does it cost?

It depends on how many shoot days, how much video and how many channels. After a short call you get a proposal with two or three levels to choose from. Months can differ: more shoot days or bigger equipment for a launch, less in a quiet month, always agreed in the plan before we start.

How long do I commit for?

Retainers start with a minimum of three months, because the first month is about learning your business. After that, they continue month to month.

Can we try one shoot first?

Yes. A single paid shoot is a good way to see how we work together before a retainer starts.

Do you post for us, or just deliver files?

Either. I can schedule posts on your channels, or deliver everything ready for your team to post.

Can you bring in artists and creators?

Yes. I work with Berlin artists, musicians and creators, and can schedule their visits and build their posts into your plan to reach a wider network.

Who owns the content?

You can use everything on your own channels and website for as long as you like. Advertising and third-party use are agreed in the proposal.

RETAINER BRIEF

Tell me about your business.

A few answers help me come back with a proposal that fits, not a generic price list. Two minutes, no obligation.

Where do you post?

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